Consumer protection: unfair trade practices; applicability of consumer protection act; revise. Amends sec. 4 of 1976 PA 331 (MCL 445.904) & adds sec. 2a.

1. **ONE-SENTENCE SUMMARY**: This bill aims to revise Michigan's consumer protection laws to better address unfair trade practices. 2. **KEY REQUIREMENTS**: - Review and update your business practices to ensure they comply with the revised consumer protection standards. - Clearly disclose any terms and conditions related to your products or services to consumers. - Avoid misleading advertising and ensure all claims about your products are truthful. 3. **DEADLINES**: - The bill will take effect 90 days after it is signed into law. 4. **PENALTIES**: - Businesses found in violation of the updated consumer protection laws may face fines and could be subject to lawsuits from consumers or the state. 5. **SMB IMPACT**: Small businesses will need to ensure their marketing and sales practices are transparent and fair to avoid penalties, which may require additional training or policy changes. Compliance with these updated standards is crucial to maintaining customer trust and avoiding legal issues.