Regulates data brokers, data collectors, and collection and dissemination of certain sensitive information.

1. **ONE-SENTENCE SUMMARY:** This bill regulates how data brokers and data collectors handle sensitive information, aiming to increase transparency and consumer protection. 2. **KEY REQUIREMENTS:** - Register as a data broker if your business collects or sells personal data. - Provide clear privacy notices to consumers about data collection practices. - Allow consumers to opt-out of data selling and request deletion of their data. - Implement reasonable security measures to protect collected data. 3. **DEADLINES:** - Effective Date: The bill will take effect 90 days after it is signed into law. - Compliance Deadline: Businesses must comply with all requirements within 6 months of the effective date. 4. **PENALTIES:** - Fines for non-compliance can reach up to $10,000 per violation. - Enforcement may be carried out by the state attorney general or through consumer complaints. 5. **SMB IMPACT:** Small businesses that collect or sell personal data will need to adjust their practices to comply with the new regulations, which may involve additional administrative work and potential costs for registration and data security measures.