Prohibit Surveillance Price & Wage Setting

1. **ONE-SENTENCE SUMMARY:** This bill prohibits businesses from using personal data to make decisions about pricing and wages based on intimate personal information. 2. **KEY REQUIREMENTS:** - Do not use intimate personal data (like health status, sexual orientation, etc.) to set prices or wages for products and services. - Ensure that your data collection practices comply with this restriction. 3. **DEADLINES:** - The bill is effective starting January 1, 2024. 4. **PENALTIES:** - Businesses that violate this law may face fines, though specific amounts are not detailed in the bill. - Enforcement will likely be through state regulatory agencies. 5. **SMB IMPACT:** Small businesses will need to review their data practices to ensure compliance, which may require changes in how they collect and analyze customer information. This could lead to increased operational costs if adjustments are necessary.